Pam’s digital archives.

A communications and marketing coordinator who leads with strategy and follows through on the creative.

MEET PAM
Close-up of a wooden surface with vertical greenish-brown planks and a dark background.
A black and white photo of a woman smiling, sitting at a table with a colorful star-shaped balloon and a decorative flower sticker nearby. There is a note with handwritten text that says, "The creative process runs on Alani Nu and vanilla iced coffee. It works, I promise."

Chasing ideas, testing limits, and seeing what happens.

Every project starts with an idea.

What sets the good ones apart is the intention behind every decision.

An advertisement for the Toronto Zoo featuring a snow leopard with the message: "A winter day the kids will remember. Snow much more to see, together." The sign has the zoo's logo and is displayed outdoors in an urban setting near buildings and trees.

Writing & Strategy

Strategy, research, and written work

Close-up of stacked layered cookies or wafer biscuits on a white plate, with some green leaves and purple flowers in the foreground and a dark, blurry background.

Media & Content

Photo, video, and digital content

Two cans of Matzu brand matcha drinks, one green tea and one vanilla matcha, placed on a light green surface, casting shadows.

Design & Web

Visual and web-based design

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Working Draft Article

Fit for the Job

A job interview begins the moment someone walks into the room. What they are wearing is part of the first impression that follows.

Read it Here